By
Clare Lawrence
Good Domain Names
By
Clare Lawrence 13th September 2003 Clare
is the CEO of Discount Domains Ltd a leading
UK domain registrar
No
matter what domain name you buy its unlikely
to be worth $ millions straight away, but
with some careful though and preparation
you can maximise your domain names potential.
Using
hyphens
Almost every word in the dictionary has
been registered already so its more than
likely that you will have to register a
combination of words. Should you buy a domain
name with a hypen in it?
Generally speaking the answer is no. There
are several reasons why not.
Describing a domain name with hyphens can
be awkward. Customers have a habit of forgetting
the hyphen and typing in the wrong URL.
It’s a misconception that hyphens
improve search engine rankings, the leading
search engines now concentrate on content
and pay only limited attention to the URL
itself.
Consider
a ccTLD
There is no evidence that Country Code Top
level domains (ccTLD’s) are treated
differently by Search Engines, though there
can be advantages and disadavantages if
your business is regional Submitting your
domain to search engines Once you have configured
your domain to point to your Web site, you
will need to ensure that search engines
are aware of it. If they aren't, your site
will receive very few visitors - even if
you have managed to find a memorable, snappy
domain name.
This
can be achieved by either directly submiting
your URL to the search engines through using
a submission service such as the free submission
service on our site .
Free submissions
Please
be careful when using automated submission
tools as the Search engine are penalising
sites submitted in this way. Ours is manual
for this very reason.
Or
by linking your site to others, this is
the preferred way for search engine to “discover
new sites”.
Ensuring
you own your domain
Just
because you buy a domain name doesn't mean
you own it. Some less reputable suppliers
register domain names in their own name.
You can see who owns a domain name by using
a lookup call a WHOIS search e.g WHOIS If
you look at the registrant details the name
here is the legal owner. For example if
you enter discountdomainsuk.com you will
see the legal owner is us – Discount
Domains Ltd
Selling
your domain name
Is
your domain name near to expiry? Don't let
it lapse without offering it for sale first,
there are lots of good sites who only charge
if your domain sells. You might be pleasantly
surprised, domain names have fetched a $1
million before now!
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About the Author
Clare Lawrence is CEO of Discount Domains
Ltd – A leading UK provider of Domain
name registration and Web Hosting services.
Please feel free to re-publish this article
provided this reference box remains together
with a hyperlink to http://www.discountdomainsuk.com
Clare can also be contacted on clare@discountdomainsuk.com.
"Article reprinted from http://www.simplysearch4it.com
Articles Directory"
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